10PERCENT IS A MULTIDISCIPLINARY CREATIVE STUDIO FOCUSED ON BRAND STRATEGY, DESIGN, CONTENT AND EXPERIENCE.


Most brands can achieve 90% with the right tools and thinking. The last 10% is different. It’s instinct. Taste. A real understanding of people. The part that can’t be templated, and the reason some brands simply stand above the rest.

Our home is automotive culture. But our perspective isn’t. We pull from fashion, art, technology and the broader cultural conversation, bringing that thinking into an industry that too often looks inward. And in the other direction, we help the rest of the world see what car culture has always understood: that the best objects carry meaning, and the best communities are built around shared obsession.



SERVICES


- Brand Identity
- Brand Strategy
- Event Design & Activation
- Experiential Design
- Art Direction
- Photography - Lifestyle & Studio
- Video Production
- Print & Package Design
- Naming & Copywriting
- Product Design
- Sourcing & Production Management



SELECT CLIENTS


- Porsche
- Mobil 1
- BMW Motorrad
- Petrolicious 
- Royal Enfield
- duPont REGISTRY
- Goodboybob Coffee
- Luftgekühlt
- Old Salt Co-op
- Jotun



CONTACT


howdy@10percent.com
204 E Oak St, Ojai, CA 93023

BRAND · PRODUCT · EXPERIENTIAL